After I wrote about my frustration with Alexa, they did a major algorithm change that rendered my post less relevant. The rant was about Alexa’s lack of calculating major traffic shifts with a couple of sites I work on. Compete on the other hand did recognize the traffic increases.
Alexa made major updates to the way they calculate rankings by including more data then just the toolbar. While many sites were complaining about ranks dropping, Startup Hustle jumped almost 100,000 positions from 271,000 to 178,000. Two other sites that I spend a majority of my time marketing saw increases as well.
While I keep a record of all major competitors and their rankings, the only rank I really question was yCombinator.com. The home of YC News only has an Alexa ranking of 77,000, which seems rather low considering their rank before the algorithm change and Compete numbers.
My website went up minimally, however, now it is on a steady downward change, even though the number of alexa users has gone up, and the number of overall users has gone up. WTF? Any ideas?
http://www.vapropertiesinc.com
Comment by Chris — June 19, 2008 @ 1:32 pm
Chris,
If other sites are growing faster than yours then you would see a drop even if your users increase.
Comment by Tyler — June 19, 2008 @ 4:03 pm