If you have tried to join the beta for Microsoft’s new Gatineau Analytics Tool without any luck, I have good news. The new beta round is starting, the only catch is you have to be an advertiser with adCenter, the Microsoft version of Google Adwords.
This might be a small obstacle if you currently do not use paid search for your startup, in which you might want to wait for the public release. Here are a few words from the adCenter blog:
“With the Gatineau beta, you can learn more about where your visitors come from and easily measure your marketing campaigns across any medium and from any traffic source.
Features include:
- Click and visitor tracking reports
- Marketing campaign reporting and conversion tracking
- Unique demographic and geographic information from your site visitors
Of course, Project Gatineau is a beta service so we are still adding features and working hard to improve.”
Visit the Gatineau page to sign-up for the new beta.
